【導(dǎo)讀】英國一直走在時尚的前沿,吸引了世界各地學(xué)習(xí)服裝、時尚的學(xué)生,在這里推薦幾個英國時尚管理的學(xué)校
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英國一直走在時尚的前沿,吸引了世界各地學(xué)習(xí)服裝、時尚的學(xué)生,在這里推薦幾個英國時尚管理的學(xué)校,以及專業(yè)的一些基本情況,希望能幫助大家選擇適合自己的學(xué)校和專業(yè)。
首先,時尚管理再英國主要分為以下幾個方向:
Fashion Retailing時尚零售
Fashion Management時尚管理
Fashion Marketing 時尚營銷
Luxury Brand Management奢侈品品牌管理
下面是學(xué)校介紹
倫敦藝術(shù)大學(xué)
MA Fashion Retail Management時尚零售管理
本專業(yè)主要是是針對希望在時尚零售中追求管理或創(chuàng)意事業(yè)的學(xué)生,開設(shè)時尚零售課程,以塑造當(dāng)前和未來的國際時尚零售戰(zhàn)略和運營。時尚零售管理是一個充滿活力的課程。它旨在為學(xué)生提供基本的零售管理知識,國際零售專業(yè)知識,品牌發(fā)展和創(chuàng)意方向技能,這些技能是在日益競爭激烈的全球環(huán)境中運作的時尚零售商所要求的。
申請條件:
1、An Honours degree at 2.1 or above in a related discipline. Applicants with a degree in another subject may be considered, depending on the strength of the application;Equivalent qualifications;或者三年以上行業(yè)經(jīng)驗。
2、語言要求:雅思7.0,單項不低于6.0
3、作品集:需要
4、費用:£19,350
課程設(shè)置:
Course structure
Term one
Fashion Retail Management (20 credits)
Fashion Branding (20 credits)
Research Methods (20 credits)
Term two
International Retailing Strategies (20 credits)
Creative Retail Spaces (20 credits)
Collaborative Unit (20 credits) - find out more
Term three
Masters Project (60 credits)
MA Strategic Fashion Marketing 時尚營銷戰(zhàn)略
時尚戰(zhàn)略營銷提供了一個學(xué)習(xí)環(huán)境,在這個環(huán)境中,商科學(xué)生可以在時尚營銷和管理中培養(yǎng)創(chuàng)造性和戰(zhàn)略性技能。
申請條件:
1、An Honours degree at 2.1 or above in a related discipline. Applicants with a degree in another subject may be considered, depending on the strength of the application;Equivalent qualifications;或者三年以上行業(yè)經(jīng)驗
2、語言要求:雅思7.0,單項不低于6.0
3、費用:£19,350
課程設(shè)置:
Course structure
12 months 3 terms level 7 180 credits
Term one
Fashion Business Strategy (20 credits)
Fashion Branding (20 credits)
Research Methods (20 credits)
Term two
International Marketing Strategies (20 credits)
Marketing Communications (20 credits)
Collaborative Unit (20 credits) - find out more
Term three
Masters Project (60 credits)
南安普頓大學(xué)
MA Design: Luxury Brand Management (奢侈品品牌管理)
這個學(xué)位是專門從事奢侈品牌管理的最負(fù)盛名的英國碩士課程之一,由具有豐富專業(yè)經(jīng)驗的學(xué)者授課,并提供無與倫比的行業(yè)曝光度。
它提供了向具有豐富行業(yè)經(jīng)驗的學(xué)者學(xué)習(xí)的機會。他們利用他們的關(guān)系網(wǎng)創(chuàng)造出非凡的學(xué)習(xí)機會,例如到倫敦和巴黎的實地考察訪問奢侈品牌,由來自阿斯頓馬丁和麗茲等公司的外部演講者進行定期對話,并有機會在現(xiàn)實世界中工作行業(yè)咨詢項目。
申請條件:
1、We require our students to have one to two years’ experience in the luxury industry.
2、語言要求:雅思6.5,閱讀寫作6.0,聽力和口語不少于5.5
3、學(xué)費:£16710
課程設(shè)置:
This is a one-year, full-time degree course. It comprises modules taught over two semesters followed by a period of independent study for your final project.
You’ll cover the theory and practice of strategic luxury brand management and luxury brand design and creativity over two modules – Principles of Luxury Brand Management and Marketing, and Strategic Luxury Brand Management.
In semester one you’ll also take Historical and Contemporary Issues in Luxury. In semester two you’ll have the opportunity to tailor the course to your interests and complement your industry-specific studies by choosing an optional module.
A unique feature of the course is the opportunity to take part in two week-long study trips to London and Paris. In the second semester you’ll have an invaluable opportunity to work with a luxury brand on a live consultancy project.
溫徹斯特藝術(shù)學(xué)院
MA Design: Fashion Marketing and Branding 品牌時尚營銷
時尚營銷和品牌塑造將為您在充滿活力的時尚界做好充分的準(zhǔn)備。您將獲得基本的市場營銷和品牌教育,同時了解當(dāng)代時尚問題和趨勢,如全球化,技術(shù)進步,快速時尚和可持續(xù)發(fā)展。還強調(diào)就業(yè)能力和專業(yè)技能,講座和講習(xí)班專注于幫助您實現(xiàn)職業(yè)抱負(fù)。學(xué)者將時尚界的經(jīng)驗和研究專長帶入課程。他們與行業(yè)的聯(lián)系以及學(xué)校與倫敦的距離很近,這意味著整個課程的高水平行業(yè)曝光,通過客座講座和參觀時尚活動。
申請條件:
1、We require our students to have one to two years’ experience in the luxury industry.
2、語言要求:雅思6.5,閱讀寫作6.0,聽力和口語不少于5.5
3、學(xué)費:£16710
課程設(shè)置:
This is a one-year, full-time masters degree course. You’ll complete taught modules, followed by a period of study for your final project.
In semester one you’ll take a module covering key issues and trends in today’s fashion industry, gaining an overview of contemporary developments and emerging markets. This provides a context for your studies, and is particularly useful for students without a fashion background.
There are two Fashion Management and Marketing modules across the two semesters. The first covers different aspects of fashion consumer behaviour, including consumer psychology, sociology and cultural influences. It will also teach you about fashion branding strategies, from building start-up brands to the management of brand architecture for more established brands.
MA Design: Fashion Management(時尚管理)
MA Fashion Management提供了發(fā)展創(chuàng)意思維,營銷和商業(yè)管理技能的機會,同時全面了解當(dāng)今的時尚世界。您將從擁有豐富專業(yè)經(jīng)驗的學(xué)者以及從當(dāng)前行業(yè)實踐和問題帶來不同觀點的外部實踐者那里學(xué)習(xí)。正如你所期望的從羅素集團的大學(xué)學(xué)位,你的學(xué)習(xí)也將得到學(xué)院的研究。該計劃提供了選擇專業(yè)模塊的機會,可幫助您實現(xiàn)職業(yè)目標(biāo),關(guān)于營銷,創(chuàng)業(yè)或數(shù)字文化等話題。基于緊密而富有創(chuàng)意的社區(qū),您可以參加學(xué)校范圍內(nèi)的活動以及與藝術(shù)和設(shè)計學(xué)生合作的項目,以提高您的技能和知識。
申請條件:
1、We require our students to have one to two years’ experience in the luxury industry.
2、語言要求:雅思6.5,閱讀寫作6.0,聽力和口語不少于5.5
3、學(xué)費:£16710
課程設(shè)置:
This is a one-year, full-time course. You’ll study a number of taught modules during the first two semesters; in semester three you’ll undertake independent study for your final project.
Fashion Management modules in semester one and two will introduce you to the core topics and practices involved in the strategic management of a fashion business. You’ll cover areas such as consumer behaviour, creative brand building and development, trend forecasting, supply chain management, product sourcing and development, integrated marketing communications, corporate social responsibility, sustainability and digital culture. In semester two you’ll consolidate your learning and be encouraged to think critically about fashion industry issues. Working in groups, you’ll examine case studies with a focus on topics such as sustainability and strategic brand growth, to apply your knowledge to real-world scenarios.
曼徹斯特大學(xué)
MSc International Fashion Marketing國際時尚營銷
國際時尚營銷碩士課程是一項激動人心的創(chuàng)新課程,旨在為未來的全球時尚營銷經(jīng)理提供戰(zhàn)略 營銷, 零售 營銷和 多渠道 營銷技能 。本課程適合來自市場營銷相關(guān)學(xué)術(shù)背景的學(xué)生,并為畢業(yè)生提供必要的營銷管理技能,這對于快節(jié)奏的國際時尚界至關(guān)重要。該課程設(shè)計為專科碩士市場營銷課程,旨在培養(yǎng)和加強專業(yè)領(lǐng)域的核心營銷技能,包括: 戰(zhàn)略 營銷技巧和 數(shù)字 營銷技能。
申請條件:
1、2.1 UK Honours degree or equivalent in marketing or a business related degree (dependant on modules), or an approved combination of educational qualifications and industrial experience.
2、語言要求:雅思7,單項不低于6.0
3、費用:£22,000
MSc International Fashion Retailing 國際時尚零售
國際時尚零售碩士課程是一項激動人心的創(chuàng)新課程,旨在為未來的全球時尚零售經(jīng)理提供電子商務(wù),技術(shù)和國際商業(yè)戰(zhàn)略方面的技能。通過兩種途徑可供選擇 - 時尚消費者和業(yè)務(wù)流程改進 - 本課程適合來自大多數(shù)學(xué)術(shù)背景的學(xué)生,并為畢業(yè)生提供必要的管理技能,這對于在快節(jié)奏的國際時尚零售世界中發(fā)揮至關(guān)重要的作用。
申請條件
1、2.1 UK Honours degree or equivalent, or an approved combination of educational qualification and industrial experience.
2、語言要求:雅思6.5單項不低于6.0
3、費用:£22,000
考文垂大學(xué)
International Fashion Marketing MSc國際時尚營銷碩士
將學(xué)習(xí)世界上最令人興奮的時尚之都之一,被標(biāo)志性和新興品牌以及攝影,造型,活動和出版等相關(guān)職業(yè)所包圍。您將有無限的機會接觸時尚世界,從新興設(shè)計師和他們的彈出式商店到全球趨勢實驗室,展覽和博物館,街頭市場,高街商店和奢侈時尚品牌。
申請要求:
1、語言要求:雅思6.5
2、費用:£13871
International Fashion Management 國際時尚管理(MBA)
申請要求
1、雅思6.5
2、費用:£16184
學(xué)生的攝影比賽作品
伯明翰城市大學(xué)
Fashion Management – MA時尚管理
該課程涵蓋眾多的實地考察機會,讓學(xué)生能夠反思與專業(yè)實踐和時尚產(chǎn)業(yè)相關(guān)的知識和理解。學(xué)校提供了一個獨特的環(huán)境,讓學(xué)生觀察他們的同齡人,充分利用時尚和紡織設(shè)計學(xué)生在The Parkside Building附近的優(yōu)勢。
申請要求:
1、A first degree from an overseas university (GPA 3.0 out of 4.0 or average 75 per cent or any other equivalence to the above UK qualification)
2、Successful passing a Pre-Master's course approved by Birmingham City University
3、語言要求:雅思6.0,單項不低于5.5
4、費用:£12000
課程設(shè)置:
Your studies will be based at Parkside and Curzon at the City Centre Campus. You will begin your year with modules in Industry Practice, Global Business Strategy and Leadership Development which will introduce you to a range of skills and experience that will form the foundation of your further studies. You will have regular opportunities to meet experts from the world of Fashion and guest speakers from the wider Creative Industries.
In the second term you will build on your knowledge of Global Business Strategies and continue to enhance your industry skills in the Global Fashion Brand Marketing module. This will also be supported with modules in Project Management and Research & Professional Skills, letting you practise making research proposals and designing pilot studies for industry related projects.
Your last term of studies will concentrate on a Major Project module that will examine a contemporary management issue that currently affects the Global Fashion Industry. This is a self-directed project that you can design to focus on aspects of the Fashion Industry that you are most interested in.
紡織學(xué)生在宜家伯明翰展示他們時尚的室內(nèi)設(shè)計
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